Angry Birds' revenue

Angry Birds is now becoming the most popular game in android phone and predicted could earn one million per month in Ad revenue by end of this year. If you are game lover, I am sure you know well Angry Birds. You can download it and play on your smart phone such as Android and iPhone. Rovio as the angry birds developer reported that there are more than 30 million angry birds player across the world either on android and iphone. With a total of 30 million players across all platforms, Android’s 5 million downloads might seem small. However Peter Vesterbacka says those download of the ad-supported game will generate Rovio about $1 million per month by year’s end and there is no question about the smaller user base compared to iPhone’s 12 million paid downloads.

You can download the new statement from Vesterbacka while talking with the Google Admob team about the success of Angry Birds. Vesterbacka said that the 80 percent retention rate (users who keep the app), and the collective play of over 65 million minutes per day from users across platforms. That’s huge. Angry Birds is huge, and it doesn’t show any signs of slowing up.

There is still much potential revenue on the android market either on the application or game. Developer can utilize this opportunity to get as much as revenue for their company. Angry Birds is the new games on the android market. However it can be the most succeed game on the android market. Earning one million per month in Ad is a fantastic revenue for a simple game such as angry birds but they can

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Music is the best idea to reach them and tempt them to be your subscribers. Creating an idea to provide Value Added Service (VAS) which music bases such download content, Ring Back Tone (RBT) is a great innovation. The new idea of Value Added Service (VAS) is giving more option to subscriber especially youth and teenage to download full track of the song they love. This new idea of Value Added Service (VAS) which can be categorized as mobile Direct Music Service requires some effort from telecommunication providers to make sure that the service is legal and prevent piracy

Direct Music Service will allow subscribers mobile user to download the song and any songs they love into their mobile phone and than play them directly on the mobile phone. Direct Music Service requires that mobile telecommunication to create so specific file extension while subscriber download and save it on the mobile phone. The file should unique, secure and different with current extension such as MP3 to make sure that the song will be not copied and shared to anyone else.

The new idea of Value Added Service (VAS) with Direct Music Service will guarantee that music owner in this case label Music Company, singer and music creator will receive their right and no piracy in the music market. With such idea, telecommunication provider will be have more potential market from youth and teenage since this stuff is really loved by them. And one thing Direct Music Service is totally different with download content such as ring tone or true tone which only can download part of the song

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The new idea to reduce the investment and increase the revenue, Manage Service (MS) is the best idea which can be implemented in current competition. Manage Service (MS) is giving more power to manufactures to design, deploy, operate and maintain network infrastructures meanwhile telecommunication providers will focus on how to sell telecommunication service to mobile subscribers. This kind of telecommunication business strategy will increase revenue for both parties and the best idea to win the competition. The idea of Manage Service (MS) is how to share the responsibility and generating significant revenue for both parties’ telecommunication providers and manufactures (vendors)

New idea on such telecommunication business drives telecommunication providers to create more idea and innovation of telecommunication services which more reliable. With Manage Service (MS) telecommunication providers can provide the customers’ demand quickly. Telecommunication providers also did not need to worry how they will deploy the new service as the manufactures will support with their new network infrastructures

There are many mechanisms how Manage Service (MS) can be done such as Manufactures (vendor) totally provide the network infrastructures and they are belonging of them. Another scenario is manufactures will deploy and manage the network infrastructures after certainty duration and they got revenue share. After the period is over, they will deliver the network infrastructures to telecommunication providers.

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The new idea in Messaging service is online chat by utilizing Value Added Service (VAS). Online chat here work to any mobile phone number which already registered to the application. You can send message to your friends as many as you want and will be not charged as long as you registered to the application. This new idea in Messaging service is similar with SMS service and we can say it can replace the SMS service which limited by total number of character per SMS. More over SMS service is charged per 1 SMS except per character tariff.

This idea will run on the Value Added Service (VAS) which utilizing data service such as CDMA 1x, GPRS, 3G, EVDO and WIMAX. This service is client base server where mobile subscriber needs to have client application which will be installed on the mobile phone. BREW platform is one of the platforms which can be used to accommodate this kind of messaging service.

Online chatting requires subscription process from mobile telecommunication subscribers. Once they have registered, then they need to add others people on the chat tool based on their mobile phone number. You can compare this messaging service such as Yahoo Messenger which needs to add your friend manually if you want to talk. You can only need to add your friends who already submit to this application. Meanwhile the tariff could be weekly base for a mount of money then can do online chatting as much as you want

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Integrated service is combination between SMS, Voice and Data service and put them into single new Value Added Service.  The new ideal of Value Added Service (VAS) has many services and application instead of text bases. The content of the new VAS such as Ring Back Tone (RBT), download content, application subscription base and internet service. More over, new idea on VAS service will be integrated the entire of service into single mobile phone (bundling mobile phone)

The characteristic of new VAS service above encourages telecommunication provider to create the new VAS service with high innovation. Another characteristic of new VAS service is integrated the application into single platform such as BREW and JAVA platform. The sample of integrated service which can find on the new VAS service is various services on the single mobile phone such as Facebook, Yahoo Messenger, Gtalk, Email, WLM and twitter. You can see that right now telecommunication provider will go to such service while they plan to launch Value Added Service (VAS) either bundling on the mobile phone or single service

The new idea of Value Added service (VAS) which integrating various services into single mobile phone produce significant traffic on each telecommunication companies especially internet traffic to access Facebook and chatting tool such as Yahoo Messenger. This is reasonable since as you can find right now, facebook fever is occurred everywhere in around the world including mobile telecommunication subscriber. Facebook application drives huge internet traffic on each telecommunication companies but with significant revenue

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There some best Value Added Service (VAS) that we can find right now in the market either on the GSM, CDMA or 3G platform. We can say that they are the best Value Added Service (VAS) since they responded well by many mobile telecommunication subscribers, high innovation, fresh idea and definitely generating significant revenue for the telecommunication companies.

1. BlackBerry service

BlackBerry service which introduced by Research In Motion (RIM) is basically push mail service. BlackBerry service is being popular due to its capability to push email from the mail server to the BlackBerry mobile phone anytime and anywhere. BlackBerry also can accommodate personal and corporate subscribers

1. Facebook service

Integrating Facebook service to the telecommunication service is actually a great idea. It is believed that it will increase significant mount of subscribers if telecommunication companies can integrate Facebook to the telecommunication services

1. Multi service on the single mobile phone

Integrating several Value Added Service (VAS) such as download content, chatting, email, subscription services on the single mobile phone is high innovation on telecommunication services.

The best Value Added Service (VAS) should have high flexibility to be customized either on the application platform or on the mobile phone if it requires changing.

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Telkomsel BlackBerry Service is giving new innovation to spoil their mobile telecommunication subscribers. Telkomsel as the biggest telecommunication companies in Indonesia is trying to give new innovation and telecommunication ideas for their mobile telecommunication subscribers. BlackBery service is one of the services and telecommunication ideas will be utilized by telecommunication companies which already launched such as Telkomsel, Indosat, XL and Smart telecom. BlackBerry’s subscriber is predicted and believed will always increase in the future. A telecommunication company is noticed it and trying to present new BlackBerry Innovation to their subscriber as one of the new telecommunication ideas. Realizing the potential revenue on the BlackBerry service, Telkomsel introduces new innovation of BlackBerry packages, Lifestyle BlackBerry, Business Blackberry and bundling BlackBerry Curve 8520

Telkomsel Lifestyle BlackBerry service package is the first innovation and telecommunication ideas in Indonesia that provides unlimited chat (via BlackBerry Messenger, Yahoo Messenger, Google Talk, Windows Live Messenger) and social networking services (Facebook, My Space). Customers can choose a daily saving package for Rp 3000 or weekly package of Rp 20,000. Monthly saving package for customers charged Rp 50,000 for the first month and then Rp 65,000 per month. Meanwhile, the Telkomsel BlackBerry unlimited Business service provides BlackBerry push mail and chat with the daily saving package Rp 5,000, Rp 28,000 packages per week, and monthly packages Rp 65,000 for the first month, then Rp 80,000 per month

I believe that the new innovation and telecommunication ideas of Telkomsel BlackBerry service from Telkomsel will be followed by others telecommunication companies in Indonesia with a little bit different packages and I think it is fine since all of telecommunication companies either GSM or CDMA platform can provide the excellent BlackBerry service including high performance of telecommunication network. Telkomsel BlackBerry service with the new innovation is just beginning of the BlackBerry service in Indonesia

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How they offer a prepaid tariff so then you interest to buy? Usually telecommunication companies give several benefits to prepaid subscribers once they buy new mobile phone number. Moreover each time they will launch and promote a new product or service, usually they bundled it to the new mobile phone numbers so then we have to buy it to have its new product and service. The most familiar that telecommunication companies used to be offered to subscribers is giving free call, free SMS and free internet accessing for amount of bytes or for assigned period. By giving free call for example to make a call to own network (same companies) or free to make a call during low traffic (00.00 to 06.00 AM), customer will be very happy and keep their mobile phone number and once the have no balance to make a call they will be happy also to buy and reload a voucher. The same case happened to free SMS and internet accessing, once subscribers noticed that there are many benefits to keep their mobile phone number in active status, they will keep their mobile phone number have sufficient balance and try to reload to keep in active status

The key point is how telecommunication companies achieve as much as revenue by selling as many as vouchers to their subscribers. Optimizing prepaid mobile phone numbers almost becoming a first choice for telecommunication companies. Telkomsel, XL, Indosat, Bakrie Telecom and others telecommunication companies are utilize prepaid product to get as many as subscribers by offering as many as interesting packages. They offer many benefits for old and candidate prepaid subscribers once they want to launch new product and service

Ring Back Tone (RBT) is common feature on telecommunication industries right now. Mobile telecommunication subscriber prefers to change the traditional tone that caller phone number will hear once they make a call to the favorite song. Ring Back Tone (RBT) is giving guarantee to the music industries to avoid piracy on their products.

Actually integration on music and telecommunication industries can be utilized more instead of Ring Back Tone (RBT) service with the new service which called Value Added Service (VAS) with BREW platform. In the case of Ring Back Tone (RBT) service, the caller will hear partial of the song that could be ref of the song or intro of the song which duration less than one minutes. The new innovation of integration service between music and telecommunication industries is a service which allowing mobile telecommunication subscriber to download full track of the song through their mobile phone which embedded BREW platform.

This new service which allowing mobile telecommunication subscriber to download full track of the song has been introduced by Bakrie Telecom with their new product called ESIA Music Box. ESIA Music Box is new bundling mobile phone introduced by Bakrie Telecom which has many features and downloading full track of the song is the primary service. Definitely, it is revenue sharing between Bakrie Telecom and music industries represented by labels companies.

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Beside, idea and innovation on telecommunication product and service, telecommunication companies also need to consider how they will invest the telecommunication infrastructure to support many telecommunication services. Revenue sharing will reduce the cost they should invest to deploy telecommunication infrastructure and faster while launch the telecommunication service. Revenue sharing used to happen on the telecommunication service which utilized application developer such Value Added Service (VAS) such as BREW service, Ring Back Tone (RBT) service, download content service e.g. ringtone, wallpaper, game etc.

Telecommunication companies will split the revenue to the three parties who involve on this telecommunication service. The percentage of revenue sharing is depending on the agreement between telecommunication companies and three parties. Telecommunication companies should receive higher than three parties involved and could be more than 50% such as on Ring Back Tone (RBT) service

The more benefit of revenue sharing is telecommunication companies used to did not maintain the telecommunication infrastructures which involved directly to the service. Usually, three parties managed directly to the telecommunication system. Revenue sharing is really giving more benefits to the telecommunication companies