HTC Giveaway

There are many ways to promote new mobile phone product especially during on holiday season. Christmas will come soon and many new mobile phones are being prepared by many network providers to be launched during on the holiday seasons. Beside new mobile phones, they also promote the current their mobile phones which could be done by many scenarios. The latest campaign promotion offered by T-Mobile is you will get HTC Smartphone HDC if you log on to your facebook account and than like T-Mobile’s facebook account. It is very easy to win HTC smartphone HDC. If you would like to have this smartphone, you better log on to your facebook account and put “like” to the T-Mobile facebook account

Facebook is being the most popular social network right now. Many marketing campaign including mobile phone market are using facebook as the gateway between network provider and their customers. Integrating facebook and holiday season, T-Mobile, HTC and many three parties such as letstalk.com are giving many promotions during holiday season. The new campaign from them is HTC phone giveaway to celebrate for the holidays. The giveaway includes T-Mobile’s first Windows Phone 7 handset, the T-Mobile HTC HD7 (retail value $499.99), the HTC Surround from AT&T, the Verizon Droid Incredible, and the HTC Evo 4G from Sprint. To enter the giveaway for a chance to win, simply “like” Letstalk’s FaceBook fan page at http://facebook.com/letstalk and you’re done! 3 winners will be selected on December 28th at 9PM PST (4 winners if they reach 12,000 likes).

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dell streak and dell thunder

The Dell streak is a android phone which predict will compete with Apple iPad tablet. Looking at the Dell Streak features and design quality, this prediction could be a reality and this is the reason AT&T to launch this Android phone to the market. Dell streak is offering unprecedented combination of processor, power, screen size and high design quality. Dell streak will be the first Android tablet worth taking seriously with more features and specifications on multimedia service such as support for 3G, Wi-Fi and Bluetooth. More features that will available on the Dell streak are integrated google maps with turn by tunr navigation, high resolution camera and easy to integrate with social network application such as twitter, facebook and youtube. AT&T will sell $299.99 for two year contract and $549.99 out the door if you want to have this incredible Android tablet.

Dell thunder is another android phone from Dell which has 8 megapixel camera with LED flash on the back. Others specification on the Dell thunder is 1 Ghz snapdragon processor, dual microphones and 4.1 inch display. Dell thunder will have 512 MB RAM and ROM and will run on Android 1.6 OS. Dell thunder might include global HSPA and AWS such we can find on T-Mobile and support for CDMA network. Dell thunder will have number of features referenced in the thunder’s bootloader and debug software. The debug application on Dell thunder has been tested for quad band GSM plus AT&T / Rogers / Telus / Bell and Europe-compatible 3G data

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Now facebook user can want video directly from their android phone. They can also access requests and events from the homescreen. Notifications in the facebook app can be accessed by pulling up a sliding drawer. In this new version of facebook, user di did not requires long-holds to click links within a status

In general, the feature changes on the new version of facebook application on android phone are:

An updated homescreen with:

1. Require one click to post a update status and search for friends
2. easy to view photo and video in News Feed
3. Notification drawer which can be dragged. With this feature, you can easily see a new post, comment or tagging a phone on your facebook
4. Video playback from the app which using H.264 baseline profile for encoding video
5. support for event
6. no need to leave the application in case you want to response friends request

Currently more application integrated to android phone and day by day the total application is increasing. However, application developer should keep upgrade the application in case there are some changes on android operating system or application itself to prevent Android’s user complaint while accessing that application. Facebook is one of the application which integrated on the android phone and keep upgrading the version while getting much complaints from the facebook’s users

Currently Shinta is a student of Education University of Indonesia (UPI) and Jojo is a student of Pasundan University (Unpas) Bandung. Both Shinta and Jojo will have more blessing since Telecommunication Company and vendor like Telkom Flexy and Nokia are interested to make as endorser to their new telecommunication product called FlexiNet

Facebook fever in Indonesia leads people to express their selves. Shinta and Jojo is one of facebook users who express their selves by uploading lip-sync of Keong Racun on youtube. Moreover, cheap internet tariff and massive promotion from telecommunication companies drive many people to keep connected and make more relationship with each other through facebook. Through Blackberry service, people can update their status every time on facebook as telecommunication companies give cheap tariff to facebook service and more low end mobile phone which support this application

In the beginning, Shinta and Jojo want to let their friend on facebook know that they have new lip-sync of Keong Racun by uploading this video on youtube. However they got more blessing, million people love their video and become the most viewed video on youtube and also the hottest trending topic on twitter

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Twitter is becoming more popular social network beside Facebook since simple, attractive and can be access from the mobile phone quickly and smoothly. More over, mobile telecommunication companies provide various low and middle mobile phones which support BREW platform. These low and middle mobile phones which inserted Value Added Service (VAS) allow mobile subscribers to access some high features such as facebook, twitter, yahoo messenger, gtalk and email. With BREW technology which injected on these low and middle mobile phones, mobile telecommunication companies can campaign such Value Added Service (VAS) with low cost tariff.

If you are an actress or entertainment like Luna Maya, Ariel Peterpan or Cut Tari, you must have many followers and friends either on facebook, twitter, yahoo messenger, Gtalk or others social network and chatting tools. As the result while you blast your new status on your account, many responses will come to your account. Their follower and friends could be from any where and any people. They could be from teenager, student, housewife etc. Luna Maya and Ariel Peterpan follower is not exclusive belonging to actress or entertainment only but they who has such low and middle mobile phones can be their follower. They can do many things through this mobile phone since mobile telecommunication companies offer cheap price to such mobile phone

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The third thing is Android has a better application market than iPhone. Android is completely open market. The next is Android has better notification than iPhone. iPhone has many problems with notification due to iPhone restricted to pop-up notification. iPhone give no choice for user to choose the hardware. Meanwhile Android give you more options to select which hardware you like the most. The next is, Android is giving you flexibility to select the mobile provider such as T-Mobile, Motorola, Verizon etc

Android is giving you flexibility to install custom ROM due to Android has a community which dedicated to deploy custom ROM. With Android you can change your setting faster than iPhone. iPhone user needs some times to change while they want to connect to internet via Bluetooth meanwhile Android user can do it faster by using a widget

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The problem comes to facebook it self when huge traffic hit the facebook server. The first thing that happens is people get slower while accessing facebook especially through mobile phone. As the result, mobile providers which having facebook application is getting more complaints from subscribers even though the problem comes from facebook it self. To reduce the connectivity issue especially on the mobile subscriber, facebook finally released its new mobile site which located at 0.facebook.com. It believed that it will be more rapid and cost-effective. This new mobile site Facebook has been available in more than 50 mobile operators in 45 different countries.
“When using the mobile internet, people around the world face two major challenges. Access to the slow and confusing fee request,” said a spokeswoman for Facebook, as quoted from the Business Journal, Thursday (20/05/2010).
“We have designed 0.facebook.com to help solve the two obstacles earlier. We hope that more people are accessing Facebook, via Internet and mobile,” he added.
With 0.facebook.com, users can update their status, to comment on a post, send and reply to messages or write on Wall their friends, like m.facebook.com.

This launch definitely will be anticipated by mobile telecommunication companies especially they who provide facebook application to give more innovation on their service.

Unfortunately it is not simple and low cost to deploy BlackBerry service to support especially push mail and facebook application as the technology environments are provided by three parties, in this case RIM (Research In Motion). Than comes new idea to provide both the main service on various high end mobile phone and to reduce high dependency to RIM. New idea and innovation on various mobile phone and created by manufactures or vendors of mobile phone. Manufactures or vendor develops mobile phone with mail and facebook application due to aware that both services are the most wanted by many mobile telecommunication subscribers. Manufactures or vendors are also cooperating with telecommunication companies while deploying such mobile phone. As the result we can find now many high end mobile phone with both features, push mail and facebook application in the market. Almost high end mobile phone manufactures such as Nokia, Siemens, Motorola, Samsung, LG, Dopod, Sony etc are producing such mobile phone.

Actually push mail and facebook application on those mobile phone are different with the same applications provided by RIM (Research In Motion) on the BlackBerry. That high end mobile phone is only simplifying the features and simple technology they are using.  Mobile telecommunication companies and manufactures or vendors can adopt various technology to provide push mail and facebook application while they are creating this high end mobile phone such as BREW and JAVA technologies

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Mobile telecommunication companies should create many ideas to reduce this complaint. The idea which they can do is doing more and more pre-test at several service area to make sure that the service is running while integrate with many network platforms such as various BSC, BTS and PDSN. The second idea they can do is giving free of charge to mobile subscribers to indicate whether Facebook application has stable connection on different service area, various Radio Frequency (RF) network, and time accessing. The idea to give free of charge can be followed up by getting feedback from mobile telecommunication subscriber to share their experience and suggestion.

Another idea can be done to reduce more complaints on Value Added Service (VAS) especially Facebook application is by providing more and more alternative similar services. Telecommunication companies can create more social network such as twitter, Linkedin, Identi.ca, Friendsters, my space or the new idea as has been created by Google called Google buzz to the same mobile phone. This idea will give more alternatives for mobile telecommunication subscriber especially when connection to Facebook is getting down or unstable. More alternatives will reduce more complaints that will come to the customer service

More ideas and innovation on Value Added Service (VAS) still need to be utilized such as Facebook application. However by creating this idea, telecommunication companies should consider the ways how to reduce more complaints that may come from this service

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Bakrie Telecom is one of the CDMA telecommunication Company which introducing low end mobile phone with Facebook application and running under BREW platform. BREW platform which introduced by QUALCOM is giving many flexibility to create various Value Added Service (VAS) including Facebook application. Low mobile phone which already developed by Bakrie Telecom cooperated with Huawei and supporting Facebook application such as HP Musik, HP Idolaku and HP Connect. Those mobile phones are running under BREW platform to enable Facebook application and Value Added Service (VAS) inside the mobile phone

HP Connect and HP Idolaku are two mobile phones which providing Facebook application as the main service. With low price and high feature such as Facebook application, both mobile phone, HP Connect and HP Idolaku are the most wanted mobile phone in Indonesia market right now. Meanwhile HP Musik is the middle mobile phone which allowing mobile telecommunication subscriber to download full track music and play them on that mobile phone. Beside allowing to download full track music, HP Music is equipped by Facebook application to give more experience to mobile telecommunication subscribers

HP Connect, HP Idolaku and HP Musik are developed by Bakrie Telecom cooperated with Huawei as the manufacturer. Meanwhile to enable BREW platform and inserting many applications inside the mobile phone, Bakrie Telecom should cooperate with others three parties two provide the client application and contents. And the results, HP Connect, HP Idolaku and HP Musik are equipped by many VAS application including Facebook application

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