New idea and risk of Value Added Service (VAS): Facebook application


Providing facebook application service on low and middle mobile phone is a great idea to produce huge new mobile telecommunication subscribers. This is reasonable since everyone update their status on Facebook every time. Beside it is a great idea and potential revenue will be retrieved, Facebook application based on BREW or Java platform will have high risk especially on the protocol used by their server to connect to facebook.com. The idea is simple, how to create a Value Added Service (VAS) which able to access facebook by using another protocol beside http. Application Programming Interface (API) is the most solution to communicate with the facebook.com server

As expected, telecommunication provider with such Value Added Service (VAS) produce significant new mobile telecommunication subscribers especially they who addicted with facebook. There is a potential risk beside benefit they already received by introducing facebook application on low and middle mobile phone. By using BREW or JAVA application to create facebook application on low and middle mobile phone, telecommunication Company should anticipate any changing on API protocol itself that must be done by facebook.com once they realize that that traffic is increasing and influencing the its performance

The risk will come once telecommunication Company late to update their API protocol. This changing is affecting to the facebook application performance that will appear once mobile telecommunication subscriber access the facebook. The problem that comes could be many things and the big problem is unable to access facebook to update the status, giving comments etc.  it is definitely generating new task for telecommunication company itself that is giving notification and answering to the subscribers’ complaint that must they did once unable to access facebook application on their mobile phone

Therefore, this new idea (implementing facebook application on low and middle mobile phone ) should anticipate the risk that must come when facebook.com change or update the API protocol that must they did

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