Music industry in Indonesia has been getting better since 1-2 years ago compared to about 5 years ago. Telecommunication companies are really helping music industry to grow well especially by providing telecommunication service that called Ring Back Tone (RBT) which allow mobile telecommunication subscriber to change to ring back tone to the favorite song instead of traditional tone. Ring Back Tone is giving much revenue to the telecommunication companies and especially to anyone who involve to the music industries either singer, labels companies and song creator. Piracy on music industries is really hard to be terminated. As we can see, few days after a singer release the new album to the market, we can find many cassette and CD piracy in many places
Ring Back Tone (RBT) is common feature on telecommunication industries right now. Mobile telecommunication subscriber prefers to change the traditional tone that caller phone number will hear once they make a call to the favorite song. Ring Back Tone (RBT) is giving guarantee to the music industries to avoid piracy on their products.
Actually integration on music and telecommunication industries can be utilized more instead of Ring Back Tone (RBT) service with the new service which called Value Added Service (VAS) with BREW platform. In the case of Ring Back Tone (RBT) service, the caller will hear partial of the song that could be ref of the song or intro of the song which duration less than one minutes. The new innovation of integration service between music and telecommunication industries is a service which allowing mobile telecommunication subscriber to download full track of the song through their mobile phone which embedded BREW platform.
This new service which allowing mobile telecommunication subscriber to download full track of the song has been introduced by Bakrie Telecom with their new product called ESIA Music Box. ESIA Music Box is new bundling mobile phone introduced by Bakrie Telecom which has many features and downloading full track of the song is the primary service. Definitely, it is revenue sharing between Bakrie Telecom and music industries represented by labels companies.
Incoming search terms for the article:
- rbt indonesia (10)
- bakrie telecom rbt (1)
- Indonesia AND music industry (1)